Digital Marketing Annual Report

Digital Marketing Annual Report

What a year we have had here at HelenCope.com. We have worked with some fabulous clients on some exciting projects, including website builds & redesigns, branding, social media strategies as well as SEO and PPC.  We are proud of what we have achieved this year and have put together some of our awesome projects for you to have a look through. Check out what we’ve been up to this year below in our digital marketing annual report

May

Jeremy Peters Photography

Jeremy is a Wedding, Portrait and Wildlife Photographer based in London, whom we began working with in May. During our time working with Jeremy we have built him a website, optimised all three of his websites for SEO and launching the Jeremy Peters brand online through social media. This has been an ongoing project throughout the year which has shown some lovely growth in leads and brand exposure for Jeremy.

Wedding Photography Social Media Campaign

June

Gloss

We worked closely with Lesley, Owner and Interior Designer at Gloss to refresh and update her brand. We were both very pleased with the outcome of the changes that were made.

Gloss Southsea Brand Design

“I worked with Helen for a client, and also I introduce her confidently to clients of mine who need reliable and knowledgeable support. She gets things done and has enormous knowledge of business marketing requirements and adapts with the marketplace demands all the time. I haven’t come across anyone else locally with her drive and professionalism in this field. She’s also affable and fun to work with. Can’t recommend her highly enough!” – Lesley Taylor

gloss southsea web design

July

Ndata

Nigel, CEO of Ndata contacted us for advice in the summer. He wanted guidance in enabling him to push his company forward after a quiet few months. Nigel was unsure on which route to take as he was unaware of what would work for him and his industry.

Ndata Web Design Isle of Wight

We began with redesigning and freshening up the website, to make the user journey easier to understand and follow. With a new look and clearer brand, moving forward would be easier. We focused our attention on lead generation as this was the downfall of the quiet spring months. In later months we created a powerful PPC campaign where we saw website users rise by 73% in just 3 days and continues to increase daily.

IT Marketing Isle of Wight

“Helen gives great advice and really takes the time to get to know you and your business, and what you want to achieve. She listens to you and your opinions whilst influencing you with what she feels will benefit your company the most. She is friendly and easy to talk to and after a short time, we are already experiencing more traffic to our website. She has also massively improved our website and Social Media page. Looking forward to busier times with Helen’s help. Thank you.”

August

The Clinical Academy

We worked with The Clinical Academy on a redesign of their logo and branding and the creation of a new E-commerce website for their range of beauty courses. As the leading training provider in beauty it is so important that their aesthetics match their fantastic product. We created a stylish, clean, easy to navigate and responsive website.

TCA Website Design Portsmouth

September

Naomi O’Hara

Naomi had been let down by previous designers, so naturally approached the redesign with caution. We worked on bringing her website up to date, which allowed Naomi to showcase her work with ease. Naomi’s review is testament to her joy at the work we have done to create a new site.

naomi cms web design wordpress

“In a nutshell the best marketing advice and service we have had! Helen and her team are honest and straight forward, made my life easy and my business busier. Helen takes the time to get to know your business and has the knowledge to take it to the next level. I have had 3 previous web developers build me a site only to be left disappointed – I wrongly thought Helen would be the same. I am so pleased I took a chance and went with Helen Cope. Thank you so much”

Naomi O’Hara, Director

Commercial Sofa Beds

CSB required an email marketing campaign to nurture their pre existing email list, built up of people whom they had recently met at a London trade show where they recently exhibited . We also carried out some graphic design work for CSB creating a range of  flyers and leaflets for marketing purposes at their up and coming events

Sofa Bed Leaflet Design Hampshire

October

Kadir’s Indian Street Kitchen

A local restaurant owner approached us to help with the launch of his latest restaurant, Kadir’s Indian Street Food in Southsea. Kadir was looking for a marketing agency in southsea to create his new logo, branding,  along with the design and build his new website.

Kadirs Restaurant Website Design

Once this was up and running we also setup up and continue to manage his social campaigns to increase local awareness. We were only too happy to help! Check out Kadir’s social accounts on Facebook, Twitter and Instagram

Kadirs Twitter Management

November

Jeremy Peters Wedding Photography

Jeremy contacted us once again to launch a stand alone site for his wedding photography. He felt he needed to have a separate page away from his other services, so not to confuse his customers. We set about building a website to showcase his wedding photography galleries and to promote his wedding photography packages.

Wedding Photography Marketing

High Spec Doors

We met with High Spec Doors back in early November, when all their business, was an idea. We have worked alongside Danny and his wife Sarah to bring their idea to life. Creating and building a brand, designing a website and producing artwork for flyers and stationary.

HSD CMS Web Design Hampshire

DrewMatic

We initially redesigned the DrewMatic logo and followed guidelines when it came to looking at bringing the website up to date.  We populated the site with their fantastic testimonials.

Most enquires for them come through their website so it was important we optimised their site so they could be seen higher up on google, leading to new enquires and finally new customers

Sunderland Driving School Marketing

“I was referred to Helen by a close friend. Initially I was slightly concerned that she was so far away from me but distance is no object for this lady!! Everything has been done via Email, Direct Message and good old fashioned Phone Calls!!! Helen has taken the time to conduct a Root and Branch overhaul of not only my Website – that has received considerable attention from her but also my SEO optimisation too. Even in what is a traditionally very quiet period for Driving Instructors, I have seen a notable and most welcome increase in new enquiries and customers that I can attribute directly to Helen. I am so grateful to you Helen for everything that you have done for us at DrewMatic, your ongoing, professional support, advice and can do attitude has set us firmly on course to expand in the new year and for that and so much else you have our sincerest gratitude.”- Drew and Emma Thompson. DrewMatic LTD

December

Castra Property

We are ending the year working with Castra Property.

The first port of call was to ensure that Castras brand identity was as best it could be. This involved completing a full competitor audit and ensuring we didn’t follow suite. 

Property Management Web Design Portsmouth

Adopting this strategy has allowed us to create a brand and logo design which makes Castra stand out from the crowd. The logo is modern yet classy like the Catsra’s properties and tenants. 

In a highly competitive industry, Castra Property were looking to increase brand awareness by modernising their brand identity. The company was looking to increase engagement with prospective tenants and required a online platform to be designed and built that will allow prospective tenants to view Castras Portfolio of properties and book / apply for a tenancy.

We are hoping for another exciting year like we have had, for 2018. We have worked alongside some fantastic clients and enjoyed the projects we were working on as well as seeing growth in their businesses…. after all thats what we are here to do.

After reading our digital marketing annual report If you would like to find out about our SEO, PPC, Social Media Marketing, or even Web Design, Branding and Rebranding please do not hesitate to get in touch with us.

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