Castra Property offer Straightforward and hassle-free, short and long term rental accommodation from luxury apartments to contractor accommodation for Professionals. The company have a portfolio of 15 houses in Portsmouth and is looking to grow its network within Hampshire.
In a highly competitive industry, Castra Property were looking to increase brand awareness by modernising their brand identity. The company was looking to increase engagement with prospective tenants and required a online platform to be designed and built that will allow prospective tenants to view Castras Portfolio of properties and book / apply for a tenancy.
The first port of call was to ensure that Castras brand identity was as best it could be. This involved completing a full competitor audit and ensuring we didn’t follow suite. Adopting this strategy has allowed me to create a brand and logo design which makes Castra stand out from the crowd. The logo is modern yet classy like the Catsra’s properties and tenants.
It’s always a pleasure to work with a foreword thinking company and when it came to the web build Castra were certainly one of those clients. Eager to embrace automation as much as possible I build a content management system that integrated to both of Castra’s property management system and allows users to make a booking onsite with ease.