Strategic Marketing Processes
Was your marketing strategy written with your current business goals in mind? I can help you create a strategic marketing process, which is aligned to your business goals. Let me power your sales teams and deliver on your brand promise.
Strategic Marketing is the way a business effectively differentiates itself from it’s competitors by capitalising on its strengths (both current and potential) to provide consistently better value to customers than its competitors.
What does my strategic marketing processes include?
I have worked with numerous business over the past 15 years and during this time I have am impressive portfolio of strategic marketing processes that I have designed, implemented and have the impressive stats to shout about! I take the time to understand your business goals which allows me to create creative campaigns which produce fantastic results.
I believe in adopting a proactive not reactive approach to marketing strategy development. This ensures you are always one step ahead of your competitors.
My 6 Step Approach to Developing Your Marketing Strategy Involves:
1. Conducting an audit of all your current marketing activities and
processes to certify you are using best practice methods.
2. Meet with key business stakeholders to discuss business goals and plans.
Review marketing resources and platforms currently available.
3.Build a marketing plan and strategy perfectly aligned to your business objectives.
4. Implement your marketing plan and strategy
5. Measure the success of your plan and strategy
6. Manage the results and all your ongoing marketing requirements
while consistently improving your ROI
Here are some of the marketing strategies I can cover:
· Customer segmentation (based on needs)
· Customer lifecycle and lifetime value management
· Brand and price positioning, value communication
· Developing new products and services
· Marketing efficiency and effectiveness
· Customer loyalty strategies and programs
· Digital marketing (online, mobile, social media)
For more information on how to start rolling out your new marketing strategy today, contact us here to learn more about my strategic marketing process that has been helping businesses throughout the UK.
Do you need help with your business?
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