Brand Campaign for Independent Theatre Company
I developed a contemporary brand campaign for an independent theatre company in Scotland, focusing on revitalising their marketing collateral. The project began with the creation of a set of unique characters in Illustrator, which were integrated throughout their marketing materials. I designed a social media campaign aimed at attracting new clientele while promoting their shows and workshops. Additionally, I designed a print campaign featuring eye-catching posters to advertise their performances. Throughout the campaign, I used a playful colour palette to ensure a cohesive and engaging design.