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How to develop and manage your marketing budget

How to develop and manage your marketing budget

by Helen Cope | Sep 4, 2019 | Business Development

Marketing is vital for any business to grow and the cold hard truth when it comes to marketing is that you are going to need to spend out on it if you want it to work. The more and more that you want to add into your marketing campaigns and plans, then the more that...
Developing a business development strategy

Developing a business development strategy

by Helen Cope | Sep 4, 2019 | Business Development, Marketing your way to online success

One thing that is all too often said in business is ”I just don’t have the time”. Whilst it may sound like an excuse, this really is the case for many people. Especially when it comes to business development. You may be happy with how your business is ticking along....
Guaranteed Page One Google Rankings

Guaranteed Page One Google Rankings

by Helen Cope | Aug 5, 2019 | Marketing your way to online success, SEO

We would all love to sit at the top spot in the first page of Google, but it’s not that simple. Most SEO companies will claim they will propel you to the top, but would it generate any real value to your business? Here I explore the realities of achieving the number...
Website Migration SEO Checklist

Website Migration SEO Checklist

by Helen Cope | Dec 29, 2018 | Marketing your way to online success

After many months of preparations, your new website is ready to go live; you’ve done everything that you needed to do to make sure that the design and development are looking great, swiftly after switching to your new website your organic traffic starts to drop.  Fear...
Facebook Pixel Update & What You Need To Know

Facebook Pixel Update & What You Need To Know

by Helen Cope | Oct 12, 2018 | Marketing your way to online success, Social Media

Have you recently received an email like the one below, which I got a few days ago from Facebook?   Important Facebook pixel update Hi Helen, On 24 October, Facebook will begin offering businesses a first-party cookie option with the Facebook pixel. This change...
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  • Website Migration SEO Checklist
  • Facebook Pixel Update & What You Need To Know

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