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As music consumption shifts toward streaming, purchasing physical music has gained new emotional and nostalgic value. In late 2023, I had the privilege of helping shape the brand identity of NVV, a record store looking to carve out a unique presence in a competitive market. The project involved creating a memorable logo that captured the essence of the store, as well as designing a comprehensive campaign that spanned billboards, editorial pieces, and digital platforms.<\/p>\n
[\/et_pb_text][et_pb_image src=”https:\/\/helencope.com\/wp-content\/uploads\/2024\/10\/Header.jpg” alt=”Ad design for record store” title_text=”Ad design for record store” _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/helencope.com\/wp-content\/uploads\/2024\/10\/NVV-LOGO.gif” alt=”Record store logo design” title_text=”Record store logo design” _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/helencope.com\/wp-content\/uploads\/2024\/10\/Posters_on_Fence_Mockup_1.jpg” alt=”Record Store Poster Design” title_text=”Record Store Poster Design” _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/helencope.com\/wp-content\/uploads\/2024\/10\/Instagram-Posts.jpg” alt=”Social Media Campaign Design” title_text=”Social Media Campaign Design” _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/helencope.com\/wp-content\/uploads\/2024\/10\/Ad-Stickers.gif” alt=”Record store sticker and advert design” title_text=”Record store sticker and advert design” _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"
Logo & Campaign Design for a record store As music consumption shifts toward streaming, purchasing physical music has gained new emotional and nostalgic value. In late 2023, I had the privilege of helping shape the brand identity of NVV, a record store looking to carve out a unique presence in a competitive market. The project […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"1080","footnotes":""},"categories":[4,21,5,3],"tags":[],"class_list":["post-218","post","type-post","status-publish","format-standard","hentry","category-brand-identity-design","category-illustration","category-logo-design","category-print"],"yoast_head":"\n